- Business Analyst, Data Analysis Expert
Description of functions, tasks, activities to be performed
by the project team member in the project.
Business and systems analysis. Product implementation, training and support. Implementation of new machine learning methods, GUI and new functional requirements elaboration. Analyst team management.
Area of interests and professional achievements.
Many years' experience in working with data and applying various mathematical and statistical data estimation methods. Vast experience in developing BI reporting and algorithms of trend group distribution, and in creating stochastic models of subscriber behavior (subscriber churn prediction models, consumer behavior change prediction, etc.). Analyst team management.
While launching targeted marketing campaigns at VimpelCom Ltd., Dias developed a unique algorithm to form trend control groups with a high accuracy of results in real-time.
He also developed an algorithm to synthesize control groups for large data samples using map-reduce technologies with no accuracy losses.
While working on churn propensity determination, Dias created a predictive model that reduced subscriber churn rate more than 10-fold.
In 2011 he developed a business process management system for a marketing department. The system automated task execution and prioritization within the department.
In 2013–2016, he took an active part in developing and improving usability of web-forms used for user interaction with the Campaign Management system at VimpelCom Ltd.
Education (institution, major, etc.), degree, title.
National Research University – Higher School of Economics